Red Shield + Architect + Builder + Media Blitz = ???


... PARADIGM SHIFT! Pictured above are Architect Robert Adler (Robert W Adler & Associates Architects) and Builder Mike Socha (Socha Builders) during their recent interview by Asbury Park Press Reporter, Jay Scott Smith. 

K. Shaw Construction Seeing Red


Pictured here is another K. Shaw Construction house pack bound for the Jersey Shore Rebuild. Eco New Jersey is exploding with orders! Go Eco!

Eco's Marines at the helm in the Pacific Northwest


Team Eco in the Pacific Northwest is led by a tight knit unit of Marine Corps Veterans. These SHOCK TROOPS are hitting the streets educating builders, contractors, engineers and architects that Eco Red Shield Advanced Framing Lumber is the future of home building. How so, you ask? Raw lumber provides zero defense against the elements and Mother Nature's superior ways. Eco Red Shield defends the bones of your home just like Eco's Marines protected each and every one of us during their time in service to our beloved Country. 

One of America's Top Builders Selects Eco Red Shield


K. Shaw Construction (NJ)

America's Architect


Architect Robert Adler (left) and Builder, Mark Socha, are helping lead the way towards building better wood-framed homes due in part to their recognition that raw lumber cannot handle what climate change storms can and have delivered.


In an effort to keep folks informed we've created a blog page so that I can tell it like it is - and hopefully educate people a little bit about our humanitarian projects, our products, the building process and with lumber in general.

I also will talk about some of the pitfalls new homebuyers face.  I've been in the lumber business my entire life and have a vast knowledge of how this industry has changed in the last 35 years.  We are here to change it once again with our revolutionary product: Eco Red Shield™ protective coating - developed specifically for today's lumber.